Should be in 2013 thus making it 2013. Anything before is well.... 2012? Haha such a play on words and numbers.
Any kite that is released/sold in 2012 IS a 2012 kite, nothing that can ever change that - everything else is just PR and word/number manipulation
So it would be better to ask about a specific brand - when will they release the "next" kite model ?
As it depends on brand - and makes no sense to put a year on the kite, as most brands are bullshitting this anyway and releasing way before time so their kite will be "old models" next year actually (
), in order to get us users to think they are waaaay ahead in R&D and miles ahead of all others, by calling their next kite a "2000 and now + some years" if they could
Hilarious, as it makes absolutely no sense whatsoever, if one think about it for a while