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Cabrinha 2015

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experienced1
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Re: Cabrinha 2015

Postby experienced1 » Tue Jul 01, 2014 5:46 pm

norcom...
txs...i understand and you are correct. i will need to test different options but off the top, the easiest would be to connect a second "kiteleash/line" to your tethered location/mechanism and the flagging line. However, this method would have you "at risk" for that moment when you undo the tethered "kiteleash" and replace with the one attached to your harness.
steve

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Re: Cabrinha 2015

Postby ktflyer381 » Wed Jul 02, 2014 2:00 pm

So, the situation is that you can demo the 2015 kites but you aren't allowed to see any info online. Sure seems reasonable. Is this a kite company or the military?

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droffats
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Re: Cabrinha 2015

Postby droffats » Wed Jul 02, 2014 3:00 pm

Seems some people get really mad when they can't preview the new kites and boards. I get it that everyone wants to see what is new. Cabrinha does it to protect dealers. Kite shops that have 2014 kites in inventory don't want customers to stop buying 2014 gear because they saw 2015 gear coming. Cabrinha and kite companies are not unique in this.

Just about every company goes to great lengths to prevent the general public from seeing the upcoming products. Photographers and marketing companies that work with the brands have to agree not to leak any info or pictures etc. Think about car companies. Photographers stake out testing grounds like paparazzi to get shots of new cars (think the new Corvette), cars are often clad in fake exteriors when out in the public. Of course there are exceptions. Think about Apple computers. How hard is it to get accurate info on the new iPhone 3-6 months before it comes out? Pretty hard. There are usually rumors and even fake/misleading information circulating.

Cabrinha will lift the information/photography embargo with about a month to go before the kites are in stores. At that time, they typically will allow dealers to discount previous year inventory. That is very similar to what other industries do.

- Stafford

www.adventurekiteboaridng.com

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shawn13
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Re: Cabrinha 2015

Postby shawn13 » Wed Jul 02, 2014 3:56 pm

droffats wrote:Seems some people get really mad when they can't preview the new kites and boards. I get it that everyone wants to see what is new. Cabrinha does it to protect dealers. Kite shops that have 2014 kites in inventory don't want customers to stop buying 2014 gear because they saw 2015 gear coming. Cabrinha and kite companies are not unique in this.

Just about every company goes to great lengths to prevent the general public from seeing the upcoming products. Photographers and marketing companies that work with the brands have to agree not to leak any info or pictures etc. Think about car companies. Photographers stake out testing grounds like paparazzi to get shots of new cars (think the new Corvette), cars are often clad in fake exteriors when out in the public. Of course there are exceptions. Think about Apple computers. How hard is it to get accurate info on the new iPhone 3-6 months before it comes out? Pretty hard. There are usually rumors and even fake/misleading information circulating.

Cabrinha will lift the information/photography embargo with about a month to go before the kites are in stores. At that time, they typically will allow dealers to discount previous year inventory. That is very similar to what other industries do.

- Stafford

www.adventurekiteboaridng.com


Interesting. Our local shop already has the 2014 Cabs on discount. Does this mean a 2015 Cab release any day??

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southflorida
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Re: Cabrinha 2015

Postby southflorida » Wed Jul 02, 2014 4:06 pm

If they are so concerned about hiding the new kites, then why introduce them to the dealer channel on June 1st? When they planned their marketing year, someone had to ask "isn't June 1 kinda early?", to which some higher up said "nah, let's do it early and get some buzz going". So transparent.

I don't try very hard, and I've come across quite a few pics and even video (!) of the new kites and bar. They feign wanting to keep it quiet, but they don't really.

They want buzz created - and this post (and thread) is buzz. You're welcome Cabrinha.

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Re: Cabrinha 2015

Postby OBX Kiter » Wed Jul 02, 2014 4:08 pm

shawn13 wrote:
droffats wrote:Seems some people get really mad when they can't preview the new kites and boards. I get it that everyone wants to see what is new. Cabrinha does it to protect dealers. Kite shops that have 2014 kites in inventory don't want customers to stop buying 2014 gear because they saw 2015 gear coming. Cabrinha and kite companies are not unique in this.

Just about every company goes to great lengths to prevent the general public from seeing the upcoming products. Photographers and marketing companies that work with the brands have to agree not to leak any info or pictures etc. Think about car companies. Photographers stake out testing grounds like paparazzi to get shots of new cars (think the new Corvette), cars are often clad in fake exteriors when out in the public. Of course there are exceptions. Think about Apple computers. How hard is it to get accurate info on the new iPhone 3-6 months before it comes out? Pretty hard. There are usually rumors and even fake/misleading information circulating.

Cabrinha will lift the information/photography embargo with about a month to go before the kites are in stores. At that time, they typically will allow dealers to discount previous year inventory. That is very similar to what other industries do.

- Stafford

www.adventurekiteboaridng.com


Interesting. Our local shop already has the 2014 Cabs on discount. Does this mean a 2015 Cab release any day??


1 August…it's always 1 August. But the leaks ALWAYS begin around 1 July... :jump:

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droffats
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Re: Cabrinha 2015

Postby droffats » Wed Jul 02, 2014 4:45 pm

to Southflorida: the answer is so that dealers can put in their pre-orders so they know how many of each model to produce. Same as in every other retail industry I've been involved in. 3 months is half of what it used to be in retail. Production times have been shortened.

Shawn13: your shop is "breaking the rules". Cabrinha has been on tear lately enforcing MSRP pricing in advertisements. I'm not sure what they can do about in store though. It's not illegal, but they don't have to sell the retailer product either. They just cut the store off.

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NYKiter
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Re: Cabrinha 2015

Postby NYKiter » Wed Jul 02, 2014 11:41 pm

Cab finally concedes the IDS was a piece of over-engineered garbage with this new quick loop....

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Toby
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Re: Cabrinha 2015

Postby Toby » Wed Jul 02, 2014 11:47 pm

Guys, just keep the pictures for you for a while...it's just causing trouble.
They don't want it to be released yet.
Be a bit more patient than you can post it all.

Thx guys

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Gonzolinho
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Re: Cabrinha 2015

Postby Gonzolinho » Wed Jul 02, 2014 11:48 pm

Yep, big step forward with the new bar but also a big step back in design of the 2015 in my opinion.
What a shame these colors.... seems I will have to bargain a set of 2013´s with a new bar.


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