Gin Kiteboarding inaugurated first-ever flagship store in Switzerland
Right at the St-Joux kite spot at the Lake Bienne, Switzerland, the Swiss kitesurf label GIN KITEBOARDING opened a unique concept store on March 17th. Combining a showroom, rental station, information centre, boutique and meeting place, the GIN KITEBOARDING HOUSE is much more than just a shop.
Only one year after celebrating its 10 years anniversary, the Swiss kitesurf label GIN KITEBOARDING has taken another important step in its development and has opened its first, own shop. Located at only a few steps from the St-Joux kite spot in La Neuveville, Switzerland, the GIN KITEBAORDING HOUSE opened its doors to the public on March 17th 2018.
Although operating as one of three GIN KITEBOARDING Pro-Shops in the country, the GIN KITEBOARDING HOUSE will be much more than a store. “We will not only offer our kitesurf equipment, we will also have Stand-Up Paddles on rental, the latest spot information at hand and kite repair service on offer” explains Jonas Hiller, professional ice hockey goalie and owner of GIN KITEBOARDING. “Apart from that, our goal is to provide the local community with a place to meet, relax and to share experiences.” For this purpose, the GIN KITEBOARDING HOUSE will also host regular events such as thematic workshops or meetings with some of the brands famous ambassadors like Jonas Hiller himself. This GIN TRIBE EVENTS series will be kicked off at the GIN HOUSE with an exclusive meet-and-greet with professional sailor Nils Frei, member of Team Alinghy and winner of the America’s Cup, on April 24th 2018.