Forum for kitesurfers
-
Dirk
- Very Frequent Poster
- Posts: 972
- Joined: Thu Jul 31, 2003 7:28 am
- Local Beach: St. Peter Ording
- Favorite Beaches: St. Peter Ording, Tarifa, Sylt
- Style: Freeride, jumping, waves, foiling
- Gear: Naish Pivot, Slash, Boxer, Global, Motion, Traverse, Hero, Naish Hover, Naish Surf Foil
- Location: Hamburg
-
Has thanked:
0
-
Been thanked:
91 times
Postby Dirk » Tue Apr 17, 2018 10:36 am
I hope to something like ION KITEBOARDING or TRUE KITEBOARDING , that’s the best way i think and for sure sounds better than DUOTONE
I agree with that.
+1. From a marketing perspective I would use a brand out of the portfolio which already has equity. For me ION would be the closest as it feels interwoven with North already. Fanatic would be my second choice.
-
Toby
- Very Frequent Poster
- Posts: 50540
- Joined: Mon Sep 24, 2001 1:00 am
- Kiting since: 2000
- Weight: 95 kg
- Local Beach: Cumbuco, Brazil
Barra do Cauipe, Brazil
- Favorite Beaches: same
- Style: Airstyle
- Gear: Rebel 2015 18
- Brand Affiliation: None.
- Location: World (KF Admin)
-
Has thanked:
843 times
-
Been thanked:
2405 times
-
Contact:
Postby Toby » Tue Apr 17, 2018 10:52 am
I think the success of ION is that it has no own kite relation.
Meaning that a Cabrinha rider can also ride ION.
Guess if it would be North accessories a Cab rider would rather not buy it...
Plus if they need to pay royalties for using the North name, they would even pay more to them...
-
kite_hh
- Frequent Poster
- Posts: 213
- Joined: Tue Apr 17, 2018 5:33 pm
- Gear: Cabrinha, North, own
- Brand Affiliation: None
-
Has thanked:
29 times
-
Been thanked:
16 times
Postby kite_hh » Tue Apr 17, 2018 5:37 pm
effisk wrote: ↑Tue Apr 17, 2018 9:50 am
B&M who manufactures North kites and windsurfing sails uses the name under a licence - it does not own the name. North Sails Group, which owns the name, wants to buy B&M and threatened to not renew the licence if B&M refuses the buyout. B&M did refuse. Simple.
Thank you! This was
the single most informative post in this whole thread.
I finally (think I) got what is going on (and registered just to thank effisk for the valuable post).
-
Liquidleisure
- Rare Poster
- Posts: 26
- Joined: Sat Apr 14, 2018 3:36 pm
- Local Beach: Sicily - pizziteddu
Sicily - Lagoon of Marsala
Sicily - S. Julian's Beach
- Favorite Beaches: Everywhere the wind is!
- Style: Waves & Freeride
- Gear: North kiteboarding Rebel + Evo
North Whip
North Select
- Brand Affiliation: VISA
-
Has thanked:
0
-
Been thanked:
0
Postby Liquidleisure » Tue Apr 17, 2018 6:34 pm
and now let's see what's gonna happen' in June/july!
Duotone (like a Supercar or Guitar)
or......
FINGER CROSSED!
-
Da Yoda
- Very Frequent Poster
- Posts: 1371
- Joined: Wed Dec 14, 2005 6:20 pm
- Kiting since: 2005
- Style: Strapless Freestyle, Wave, Freeride
- Gear: Handmade Surfboards
- Location: Western USA
-
Has thanked:
6 times
-
Been thanked:
175 times
Postby Da Yoda » Tue Apr 17, 2018 8:33 pm
Toby wrote: ↑Tue Apr 17, 2018 10:52 am
I think the success of ION is that it has no own kite relation.
Meaning that a Cabrinha rider can also ride ION.
I'm sorry, but I can't imagine that Neil Pryde (NP Surf) who owns Cabrinha would ever allow their athletes to ride/use products from a major competitor to NP Surf.
Please correct me if I'm wrong!
-
Da Yoda
- Very Frequent Poster
- Posts: 1371
- Joined: Wed Dec 14, 2005 6:20 pm
- Kiting since: 2005
- Style: Strapless Freestyle, Wave, Freeride
- Gear: Handmade Surfboards
- Location: Western USA
-
Has thanked:
6 times
-
Been thanked:
175 times
Postby Da Yoda » Tue Apr 17, 2018 8:40 pm
jannik wrote: ↑Tue Apr 17, 2018 10:26 am
I have a Duotone snowboard. It was a brand under F2 but it has been dead for some years now.
I'm really struggling with the idea that the long, dead snowboard brand Duotone would want to become a "zombie brand" that now identifies itself as a kiteboarding brand.
This would be equivalent to Mutiny Kites acquiring Burton Snowboards and then renaming them Mutiny Snowboards. It makes no sense!
The Zombie Apocalypse is truly upon us!
-
K3rM1t
- Frequent Poster
- Posts: 307
- Joined: Fri Aug 12, 2005 9:17 pm
- Gear: North
- Brand Affiliation: None
- Location: Boise, ID
-
Has thanked:
2 times
-
Been thanked:
1 time
Postby K3rM1t » Tue Apr 17, 2018 11:43 pm
kite_hh wrote: ↑Tue Apr 17, 2018 5:37 pm
effisk wrote: ↑Tue Apr 17, 2018 9:50 am
B&M who manufactures North kites and windsurfing sails uses the name under a licence - it does not own the name. North Sails Group, which owns the name, wants to buy B&M and threatened to not renew the licence if B&M refuses the buyout. B&M did refuse. Simple.
Thank you! This was
the single most informative post in this whole thread.
I finally (think I) got what is going on (and registered just to thank effisk for the valuable post).
I thought so too, but something isn't right. B&M (according to their website) claims that they own North Sails. So are all these brands under the same B&M umbrella fighting? Is B&M just distributing North Sails?
I'm so confused. Also a little confounded why companies make it so secret how they work/run. What are they trying to hide?
Personally bummed if they do go with Duotone as it's a terrible name.
(edit) This is interesting:
https://ecf.ctd.uscourts.gov/cgi-bin/sh ... 8cv0160-16
-
purdyd
- Very Frequent Poster
- Posts: 2328
- Joined: Mon Jan 06, 2003 1:00 am
-
Has thanked:
286 times
-
Been thanked:
352 times
Postby purdyd » Wed Apr 18, 2018 2:10 am
That court document puts another spin on the story.
North sails wants boards and more to continue using the north name so they can collect royalties.
Boards and more apparently wanted to create a new brand name and stop paying. Around the time duotone was registered was when the claim was made.
Tactic to renogotiate the royalty? Response to a north buyout proposal?
-
Toby
- Very Frequent Poster
- Posts: 50540
- Joined: Mon Sep 24, 2001 1:00 am
- Kiting since: 2000
- Weight: 95 kg
- Local Beach: Cumbuco, Brazil
Barra do Cauipe, Brazil
- Favorite Beaches: same
- Style: Airstyle
- Gear: Rebel 2015 18
- Brand Affiliation: None.
- Location: World (KF Admin)
-
Has thanked:
843 times
-
Been thanked:
2405 times
-
Contact:
Postby Toby » Wed Apr 18, 2018 3:05 am
But can they sue if BM does not want to use the name anymore ?
-
marlboroughman
- Very Frequent Poster
- Posts: 3368
- Joined: Thu Feb 08, 2007 5:12 pm
- Style: Oldschool
- Gear: Naish
- Brand Affiliation: Make Kiting Great Again!
- Location: CubaKiteLessons.com
-
Has thanked:
2 times
-
Been thanked:
61 times
-
Contact:
Postby marlboroughman » Wed Apr 18, 2018 3:21 am
Return to “Kitesurfing”
Who is online
Users browsing this forum: billybob, bittersvolcom, Brent NKB, Da Yoda, Deaimel, decay, dp19, Google [Bot], handy, i_love_storm, jjm, Kuwaiti, Manxman, Peter_Frank, Templeam, thatwildtype, Tiiga, Vivo3d, Windigo1, Yahoo [Bot] and 368 guests