Joined: Sun Nov 14, 2004 3:55 pm Posts: 463 Location: Ozone and Brunotti Distributor, Spain
Hi, the Edge will continue the same as the 2011 one until it needs to be bettered. At the moment it is wining everything so there is no need to change, all the team riders dont want a change and it has already pitted against the other brands 2012 ranges and is still out in front.
If it aint broke... and all that.
There are some tuning kits coming out for the Edge 2011 which Johnny and Adam and the top guys have been trying, a simple refinement for racing but no change to the kite.
I got the same info from Ozone, The Edge is gonna stay like it Is for 2012 !!! I have my quiever from 7 to 17 this kite is soooo good.
I compare the the Edge's into the the motorSport area, The Edge is like a F1 car, full perforformance, each racing detail is in it, other kites are regular sport car you can buy out there.
I had to bite, great sales pitch Iain. So we are paying top dollar for last years technology. Will the 2012 Edges be cheaper? due to the fact that they are 2011 gear? I know I am about to get slapped but I could not resist. I believe it is creative marketing reselling last years gear for the same price this year. I fully agree with the argument "if it is not broken" maybe it is a sign that we have reached far along the development potential in a short time. Will other brands follow suit? (not that you can comment on other brands)On the board side, two year old boards look like dinosaurs, the 2010 C4 still looks brand new and cutting edge. It is great to see that finally some body is setting a precident of not changing something for the hell of it. I have bought the sales pitch. Shit you are good at this.
Joined: Sun Nov 14, 2004 3:55 pm Posts: 463 Location: Ozone and Brunotti Distributor, Spain
WjM wrote:
I had to bite, great sales pitch Iain. So we are paying top dollar for last years technology. Will the 2012 Edges be cheaper? due to the fact that they are 2011 gear? I know I am about to get slapped but I could not resist. I believe it is creative marketing reselling last years gear for the same price this year. I fully agree with the argument "if it is not broken" maybe it is a sign that we have reached far along the development potential in a short time. Will other brands follow suit? (not that you can comment on other brands)On the board side, two year old boards look like dinosaurs, the 2010 C4 still looks brand new and cutting edge. It is great to see that finally some body is setting a precident of not changing something for the hell of it. I have bought the sales pitch. Shit you are good at this.
Un abrazo...
WjM.
Hi WjM, you not only bought the sales pitch but half of my shop this year! Ha! Thanks for being a great customer.
One thing that doesnt change is the constant drive for trying to make things better at Ozone. This is not a free process and also we dont live under an inflation free roof. All materials go up in price and transport these days is mental with the rise in diesel. So, the kites will be going up in price for 2012 I am afraid to say. Ozone will keep driving forward with great products and innovations, especially for you.
You know I have some 2011 Edges in stock still at the same price so if I were you I would get off the computer, sneak out the house and get your ass down here for some serious retailing and a mojito. It is about time....
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